Stop Niching Down. Start Niching Deep.

In this episode of the Growth Minded Accountant, hosts Rebekah and Lee Reams explore the game-changing concept of niching deep for tax and accounting firms. Discover why being a generalist can lead to overwhelming workloads and client dissatisfaction, and learn how moving beyond broad categories to focus on specific client needs can transform your firm. Tune in for practical examples and actionable insights that will help you create targeted services and compelling content, ultimately boosting your firm's success and client satisfaction.